Nebraska Magazine has been published since January 1947. The role of the publication is to chronicle the benefits and challenges of rural community life, inform consumers of the status of the rural electrification programs, inform consumers about the challenges faced by rural electric service providers and to provide electrical safety and energy conservation information.
Nebraska Magazine is published monthly and is distributed by mail to approximately 51,000 rural households in 70 Nebraska counties. Each month our readers look forward to...
➤ Commentary: Each issue features editorial content on the issues affecting rural Nebraska, including guest columns written by general managers of Nebraska public power districts and electric cooperatives.
➤ Energy Sense: Energy experts provide energy efficiency tips and ideas on a variety of money saving projects around the home.
➤ Murphy Cartoon Strip: Nebraska Artist Wayne Stroot shares the “shocking” escapades of Murphy and his friend, Rusty.
➤ Down Home Recipes: This is one of the most popular pages in the Nebraska Magazine. Readers can submit their favorite recipes to share with everyone.
➤ Local Insert Pages: Member-systems can include their own information on pages inserted into the Nebraska Magazine each month.
Nebraska Magazine is published for our member-systems, at cost. The entire magazine, not just your local pages, are designed to present trustworthy information to your customers. Members should view the entire magazine, from cover to cover, as part of their system’s communication plan with customers.
Nebraska Magazine offers a diverse amount of information as a means of increasing the readability of the magazine so that electricity items get noticed and read. Compared with other methods of delivering information, Nebraska Magazine shows much higher readership and effectiveness rates for electricity information.
Part of the goal of Nebraska Magazine is to educate and improve the quality of life of its readers. Providing articles on staying healthy, saving money, and focusing attention on Nebraska’s interests like economic development, gardening and even cooking, is aimed at promoting state culture, awareness and common purposes.